Attending Frieze New York takes planning. The art fair has sold out its first two editions since alighting on Randall's Island in New York City in 2012. There's no reason to believe their third edition will be any different. Tickets must be purchased in advance. Plus, there's most likely a ferry or bus involved which also requires advance ticketing.
No worries. Tickets are now on sale (and available) for 2014 Frieze New York. The third edition will be presented from May 9 to 12, 2014 and is bringing with it another New York City Art Fair Week, which promises to be even bigger than the March Armory Art Week.
A limited number of discounted student tickets are also on sale. Admission is only for Monday, May 12 only. Tickets are $10 and available to full time students with valid ID. Only 1,000 tickets will be sold.
Also in limited availability is the chance to check in to Al's Grand Hotel (1971 / 2014), a pop-up "hotel" located inside Frieze New York.
Al's Grand Hotel is an artist installation created as part of Frieze Projects, curated by Cecilia Alemani. Frieze Project includes seven commissioned projects for the Randall's Island site. Al's Grand Hotel is a collaboration between Allen Ruppersberg and Public Fiction. Al's Grand Hotel is a re-staging of Ruppersberg's legendary 1971 project that popped up on Sunset Boulevard in Los Angeles.
The 1971 hotel was fully operational and included seven rooms of functional installations that were made to be transitory, according to Frieze New York. The hotel installation remained open for six weeks and functioned as a site for gatherings, parties, performances as well as a place to spend the night.
The 2014 version will channel the original but on a smaller scale. Located within the art fair, Al’s Grand Hotel will feature two rooms, a lobby, a new series of "interventions" and is a fully-functioning hotel. Overnight guests can check in for $350 per night. The hotel is open from May 8 to 12, 2014. It's likely that reservations will sell out fast.
Al's Grand Hotel is a collaboration between Ruppersberg and Public Fiction, a Los Angeles project space and journal, founded by Lauren Mackler. Public Fiction projects feature a rotating cast of collaborators.
Even if an overnight stay at Al’s Grand Hotel isn't in the plans, visiting Frieze Art Fair still requires planning and a commitment of time and funds. Tickets to the fair are $43 for a one-day pass, $19 for the round-trip Frieze ferry or $7 for the Frieze Bus that leaves from the Guggenheim. Plan for at least 20 minutes travel time by ferry and 30 minutes by Frieze bus. There is a limited amount of parking on Randall's Island. Valet for $40 or self-park for $25 is possible (based on availability).
Walking or biking to Frieze is also possible by using the 103rd Street Footbridge at the East River Esplanade at 103rd Street and FDR Drive. There are bike racks in the park.
Waking or biking aside, tickets to the ferry, bus and fair must be purchased in advance. This detail alone sets Frieze New York apart from the typical art fair held in America.
Another "detail" setting Frieze apart is the art fair presents only contemporary art with an emphasis on living artists. This year's edition includes around 190 galleries from around the world, commissioned site-specific works by seven artists, and three commissioned audio works.
Frieze New York presents a main selection of established galleries plus Frame, a section of solo exhibitions presented by galleries younger than eight years old, and Focus, a section of galleries founded in or after 2003.
Frieze Talks presents daily programming of lectures and conversations featuring leading figures in contemporary culture. Details will be released next month. Frieze Talks is curated by Tom Eccles (Executive Director, Center for Curatorial Studies, Bard College, New York) and Christy Lange (Associate Editor, frieze, Berlin).
BASIC FACTS: Frieze New York will be held from May 9 to 12, 2014 at Randall's Island in New York City. For details, visit www.friezenewyork.com.
For details on New York City art fairs coinciding with Frieze New York, visit Hampton Art Hub's Art Fair Guide.